Job Title: Data Analyst – Digital Marketing
Location: Mumbai
Mandatory Skills:
Google Analytics (GA/GA4), SQL, Power BI or Tableau, Digital Marketing Analytics, Advanced Excel
Preferred Candidate Profile:
3+ years of experience in data analysis with a strong digital marketing focus
Hands-on experience working with campaign, performance, and funnel data
Comfortable working with GA, dashboards, and SQL-based data pulls
Experience supporting marketing, growth, or performance teams
Strong understanding of KPIs like CTR, CAC, ROI, conversions, and attribution
Clear communication and ability to explain data insights to non-technical teams
Key Responsibilities:
Analyze digital marketing and campaign performance data
Build and maintain dashboards using Power BI/Tableau
Track and report KPIs across channels (paid, organic, social, etc.)
Work closely with marketing teams to provide actionable insights
Support decision-making through data analysis and reporting
